Pulse is a popular newspaper in Kenya, published from and headquartered in Kenya. In this article, Mediabuzz is going to analyze Pulse’s media bias and Pulse’s factual reporting on the basis of its coverage, language used, presidential endorsements, media reports, research and blind surveys. We have also commented on the left or right biasedness of the Pulse along with its factual accuracy.
Media Bias Analysis Summary
After thorough research, we will conclude whether the Pulseis Left Leaning, Right Leaning or Centred in its approach. For Pulse, we will go through several researches, studies, blind surveys, headline analysis, etc. to comment on Pulse’s media bias. Based on the above analysis, we will assign one of the media bias meter out of all the seven possible meters shown here.
Factual Reporting Summary
For commenting on the factual accuracy of the Pulse, we will flip through previous news articles of the publication and observe if Pulse has published any factually incorrect information. Based on this, we will conclude that we have commented on the factual accuracy of Pulse. Based on the above analysis, we will assign one of the media reliability meter out of all the three possible meters shown here.
A. Pulse Media Bias Analysis
Under this section, we will briefly explain the factors that contribute towards our media bias conclusion for Pulse. We will observe, analyse and comment on the Pulse language used, presidential endorsement, controversies, allegations, political views of Pulse’s editors, etc. to support our inference.
1. Pulse Emotional Influence & Adjectives in Headlines
We will rummage through previous headlines of Pulse to look out for usage of influential language, adjectives, emotionally charged words, etc. that suggests any bias of Pulse towards any side of the spectrum.
2. Pulse Endorsement of President
Endorsement of presidential candidates in elections comments strongly about a newspaper’s affiliation towards left or right. We will look out for candidates that Pulse has endorsed in previous presidential elections to support Pulse’s political bias.
3. Political leader’s Criticism of Pulse
A political leader’s frequent criticism of Pulse will also suggest about political inclination of the newspaper. In this section, we will observe if any political leader has criticised Pulse in the past to support our arguments.
4. Allegations on Pulse
Under this section, we will look out for any previous allegations against Pulse by any political leader, party, organization or readers to support if Pulse is biased towards left, right or center.
5. Media Bias Articles from Research Papers, Institutions, etc.
Several reputed fact checking and media bias analytics organizations conduct thorough surveys and research to write about Pulse media bias. To substantiate our claims about Pulse’s media bias inclination, we will cite these highly reliable sources and research from reputed organizations.
6. Audience of Pulse
The audience of Pulse also strongly suggests its media bias. Therefore, to further substantiate our claims, we will write about Pulse’s audience whether they are democrats or republicans in their political affinities.
7. Pulse’s controversial statements and tweets
Several newspapers make controversial statements or tweets on social media that reflect their affinity towards any ideology. We will flip through Pulse social media accounts to look for clues that suggests Pulse media bias.
8. Popular editors of Pulse
Any popular person or editor associated with the Pulse will also speak a lot about Pulse’s media bias. We will analyze popular persons or editors of Pulse that are directly or indirectly linked to any political party or ideology.
9. Pulse CEO’s political views
In this section, we will look if Pulse CEO supports or sponsors any political party directly or indirectly. We will look for his tweets, statements, opinion pieces, and controversies that will take us towards Pulse’s media bias.
B. Pulse Factual Reporting Analysis
After Pulse media bias, we will write about Pulse’s factual reporting, to check whether Pulse is reliable or not. There are several parameters on which we will be analyzing Pulse’s factual accuracies and will comment if Pulse has ever published any false or misleading reports.
1. Pulse’s misleading or false news articles
We will look for Pulse’s previous history if it has ever intentionally or unintentionally published any fake news, false or misleading reports to influence audience. We will also write about false claims made by Pulse in its Op-Ed or news section.
2. Popular Fact-Checking Organizations’ Analysis of Pulse
Several fact-checking organizations including Politico, FactCheck, Snopes, Poynter, etc. conduct frequent fact-check on news articles published by newspapers. We will list down fact-checks that mentioned Pulse to suggest if Pulse has published false stories in the past or not.
3. Sources of Pulse
Sources quotes by newspapers are also indicative of their reliability. We will check the sources quoted by Pulse in their news stories to find out if Pulse is factually reliable or not.
C. Pulse Reliability Ratings by Fact-Checking Organizations
Several organizations across the globe independently conduct thorough research and studies on the pattern of news coverage by mainstream media. These websites study the articles published by the news media with the help of professionals and rate them on the basis of bias and reliability. Under this section, we will find out what other fact-checking organizations and media monitors have to say about Pulse.
D. History of Pulse
Pulse is based out of Kenya and primarily published from Kenya . In this section, we will comment about the history of Pulse including Pulse founder, Pulse publisher, Pulse circulation and Pulse headquarters.
E. Pulse Funding & Ownership
Under this section, mediabuzz will write about Pulse’s investors, stakeholders and owners to analyze how Pulse’s media bias and factual reliability is affected.
F. Readers of Pulse
Under this section, we will provide you approximate numbers of readers Pulse enjoy. It will also have an age-wise, demographic-wise, gender-wise and political opinion-wise distribution of Pulse audience.
G. Pulse Media Bias and Credibility – Conclusion
After a thorough analysis of Pulse on the above mentioned parameters, we will sum up if Pulse is a left, center or right biased newspaper. Based on the analysis, we will offer a judgement on whether Pulse is a reliable or unreliable publication when factual reporting is concerned.